ADVERTISING & MARKETING 
Crafting successful ad campaigns alongside smart, objective-driven marketing strategies is in our blood. We’ve been working with SMEs across the UK for 15 years on services ranging from SEO to PPC to Social Media to Email Marketing. Our full-service approach allows us to offer businesses a turnkey solution for their advertising and marketing needs. Isn’t it time you brought in the Big Guns?
Featured Case Study
Security Co. Achieve 616% of a Potential 6900% ROI on their Digital Marketing Investment
Even a titan of commercial and domestic security services like RISK (Est. 1976) encounter digital challenges. When lesser-qualified rivals began encroaching on their territory back in 2015 they needed to bring in the Big Guns. We armed them with a powerful digital offensive, and a decade later, we're still keeping them one-step ahead online. This year we recorded a staggering 616% ROI and TOTAL digital supremacy. Discover the strategy behind the ongoing victory.
600%
ACTUAL ROI (YOY)
500+
KEY PAGE 1 RANKINGS
6900%
POTENTIAL ROI (YOY)
OUR ADVERTISING & MARKETING SERVICES
As a full-service agency, we offer a comprehensive range of digital marketing solutions. Over the last 15 years we’ve mastered our craft in all areas, building a team of digital marketing superheroes, each an expert in their respective fields. From visibility generating SEO to lead grabbing Paid Ads we’ve got you covered.
Whether you require a single service or a complete, integrated, fully managed strategy, bringing in the Big Guns is the smartest move you’ll make for your business.
DATA-DRIVEN GROWTH
EVERY TIME
PLAN TODAY,
PROFIT TOMORROW
DIGITAL MARKETING STRATEGY
No strategy? No plan? Someone on LinkedIn might call you brave, but it can quickly become expensive. Running your advertising and marketing campaigns without a plan is like setting off on a journey without Google Maps and hoping you end up at the London Eye.
We help marketing teams and C-Suite Executives zoom out, see the bigger picture and then build an actionable game plan that actually works. Whether you’re launching something new or trying to stop the utter marketing chaos – we’ll help you make smarter decisions.
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68% OF TRAFFIC
IS SEO
RANK HIGHER
STAY VISIBLE
SEO (SEARCH ENGINE OPTIMISATION)
If your site is struggling with rankings (like our team struggles to say no to spending £10 on lunch every day) then you need to take swift action. SEO is what makes your site findable – and no, it isn’t a dark art, wizardry or chuck a few keywords and hope.
We dig into the technical fixes, smart content, on-page goodness and a whole bunch of other Google-friendly antics which help boost your website’s visibility. Our strategies are traditional in nature and designed to grow organic traffic, boost rankings and ensure your business is found before your ideal customers find your competitors.
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EVERY CLICK
FULLY TRACKED
INSTANT TRAFFIC
MEASURABLE ROI
PPC (PAY PER CLICK)
Pay-Per-Click can end up being ‘let’s light our cash on fire and watch it burn’ if it’s not managed correctly. Sure, anyone can have a go at running Google Ads, but few can master running profitable campaigns. That’s where we come in.
We create laser-focused campaigns that don’t just look good on the stats dashboard, but convert the right type of prospects into leads. Smarter targeting, better ad copy, and budgets that don’t make you wince. Whether you’re new to PPC or are about to light that fire, we’ll help you spend less and get way more.
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ENGAGE, GROW,
CONVERT AUDIENCES
CONSISTENCY BUILDS
BRAND TRUST
SOCIAL MEDIA
Do you remember you have a social media account for the business at Easter, Christmas and New Year and forget for the remaining 363 days of the year? Sounds about right, you’re not alone.
We manage your social media presence with strategy and consistency. Think scroll-stopping graphics and video, minimalistic captions and engagement that breeds popularity. Whether it’s Instagram, LinkedIn or TikTok, we’ll make your brand the one they all want to follow (and do business with!)
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£36 RETURN
PER £1 SPENT
DIRECT ACCESS
TO CUSTOMERS
EMAIL MARKETING
Your mailing list is a goldmine. So much so that Indiana Jones is on his way, so we’d best get to the point. Most businesses either say too much, too little or (in the words of Ronan Keating) say nothing at all.
We create engaging, purposeful, click-worthy campaigns that hit inboxes and prompt action. Whether it’s automated email flows, list segmentation or just some help with slick full-width design – we’re here to help.
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PEOPLE USE LLMS
AS
SEARCH ENGINES
IS YOUR WEBSITE
AI-FRIENDLY?
AI SEO
As AI tightens its grip on our attention on a daily basis it’s important that you consider how your website is discovered and perceived by AI. ChatGPT, Gemini, Perplexity and Microsoft Co-Pilot have become common entry points for websites. Ensuring that your website AI-friendly and conforms to the latest guidelines may just win you a few more clients than you were expecting this year.
We offer a comprehensive AI SEO solution which starts with an audit and ends with a strategically optimised website ready to be crawled and ranked by popular LLM’s and begin generating you enquiries.
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OUR PRICES & PACKAGES
Whether you need an extension of your marketing department, a lead generation engine, or a kickstart for your growth, we have a package to suit your goals.
PRO: Focuses on the core fundamentals of marketing success.
ULTIMA: Scales your efforts to drive high-volume inbound leads.
OPTIMAL: Designed for maximum impact and total market dominance.
Looking for a specific service? You can find discipline-specific packages on our individual service pages. If you have any questions, call us on 01494 629 007 or message us via LiveChat.
- RETAINER PRICING
Our REVIEWS SPEAK FOR THEMSELVES
Then, what started out as a few post-it notes and a questionnaire, was only a few months later...a new company website we are proud of, thanks to Luke N and the website development team. Big Gun Digital really are experts at what they do, so you don't have to be. Along with being friendly, responsive and accommodating, makes them an absolute pleasure to work with.
Advertising & Marketing FAQs
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What advertising and marketing services do you offer?
We offer comprehensive advertising and marketing including digital strategy, SEO, PPC, social media advertising, email marketing, content marketing, and integrated campaigns.
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Can you manage all my marketing?
Yes, we provide full-service marketing management, handling strategy, execution, and optimisation across all channels to drive your business growth.
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What is the difference between advertising and marketing?
Marketing is the overall strategy for promoting your business, whilst advertising is the paid promotion component. We provide both strategic marketing and effective advertising.
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How do you measure marketing success?
We measure success through KPIs aligned with your goals including traffic, leads, conversions, sales, ROI, and brand awareness, providing regular transparent reporting.
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What makes effective advertising and marketing?
Effective marketing combines clear strategy, understanding your audience, compelling messaging, multi-channel approach, continuous optimisation, and measurement of results.
LATEST UPDATE FROM THE BULLETIN
READ THE BIG GUN BULLETIN
10 Tips for More Sales & Stronger Relationships with Email
…Use Email Regularly? Most businesses do, and in our opinion, although it is a very common and effective method of communication, its potential is often overlooked.
Read more
Get in touch
It’s great to know you’re ready to take the plunge and reach out. We’ve got plenty of ways to get in touch with us, feel free to pick one that most suits your needs and requirements.
Give us a call, book a strategy chat, request an audit or simply fill out the form and one of experts will get back to you within the same working day.
