Simply put, SEO is the art of optimising web pages to rank within Google's index and search results for specific search queries made by users. Slightly jargon heavy but it's important you know! Google's ethos is to show the most relevant result to a users search every single time. Whether you're searching for a holiday, new car, business coach or SEO agency, you want to make sure you get the relevant result.

How long does SEO take to work?

Typically, SEO is considered as a long-term strategy. Initial improvements can show up within 3 months of work being carried out. However, significant results tend to come between months 6 to 12 as authority increases and rankings improve.

Why should I invest in SEO?

It's entirely your choice whether you invest in SEO. However, we believe it's mightily important to a businesses digital marketing strategy and lead-gen strategy to invest. Better search rankings increases traffic to your site in turn increasing the likelihood of enquiries.

Local SEO optimises your visibility within local searches for products or services. It also helps you appear within Google Maps showcasing your business. Local SEO is crucial for businesses that have a local reach and serve specific geographic areas only.

Do you guarantee page one rankings?

We never guarantee any rankings and those that do are gambling with your time and money! With algorithms changing frequently we'd never be able to confidently guarantee high rankings. However, by focusing on sustainable improvements, a solid content strategy and driving better quality traffic you stand a good chance of generating those all-important page one rankings.

Are LLMs like ChatGPT, MS Co-Pilot and Gemini search engines?

Not exactly but users are using them more and more to generate results. We are seeing across our agency that clients are picking up enquiries where their sites have been referenced by ChatGPT or an LLM and a user has enquired from there. It's a common way for people to find the answers they need. When thinking about SEO it's important to consider AIO/GEO.

SEO AGENCY IN Reading

Search Engine Optimisation (SEO) has changed over the years and now, with the influx of LLMs and AI-influenced searches, there is a need to be hot with your organic visibility. Whether you’re advertising locally in Reading or want to push your business wider into other areas and niches, it’s crucial to have a strong SEO strategy behind you. Some of our staff remember the days where there were dial-up connections and SEO was about how many times a word was mentioned on the page! Oh we have come far since those days.

SEO is now a fundamental part of any Reading business’s digital marketing strategy. Local SEO, on-page SEO, off-page SEO, link building, AIO & GEO are all part of the conversation when it comes to SEO. Luke, Tom and the Big Gun Digital team have built the business on providing Reading clients with a strong SEO foundation aimed at generating leads, enquiries and visibility for a customer’s chosen keywords.

Choosing an SEO Agency is a wise move, especially as competition increases and markets shift from one way to the other. Whether you’re just beginning your SEO journey or have a tricky technical problem that needs unravelling, our team are here and ready to help.

We work with sole traders, SMEs, fellow agencies and large-scale conglomerates. We understand that a strategy isn’t a one-size-fits-all thing and so whether you’re looking for a full SEO overhaul or just need a problem solving, then drop us a line. If you want to understand more about how your site is currently performing, then why not request an SEO audit.

Give us a call on 01494 629 007, email us on [email protected] or click the button below and take the first step in achieving digital excellence.

On-PAGE SEO

We fine-tune every page of your site to be search-friendly, fast, and content-rich — the way Google likes it. It's not just about keywords — it's about making every click count.

OFF-PAGE SEO

Behind-the-scenes SEO magic that boosts your authority and tells Google you’re worth ranking. Think backlinks, brand signals, and serious reputation-building.

SEO AUDITING

We tear your site apart (lovingly) to find what’s holding you back in the rankings. Our audits are detailed, brutal, and incredibly useful.

LINK BUILDING

Quality over quantity. We build high-authority, white-hat backlinks that move the needle and keep Google happy.

REPUTATION MANAGEMENT

What people say about you online matters. We help you build a better digital reputation — and fix any past messes.

GOOGLE BUSINESS PROFILES

Be the business that shows up on local searches, maps, and “near me” queries. We optimise your Google Business presence to drive real-world results.

CLIENT SUCCESS

SEE OUR CLIENT SUCCESS STORIES

265%

ROI

Learn how we we reduced Google Ads spend significantly but increased Springbridge's ROI considerably.

265%

ROI

80+

PSI SCORE

See how we rebuilt a growing charities website and leveraged their Google Ads Grant to drive engagement.

80+

PSI SCORE

STANDOUT BRAND

From idea to reality with a strong visual identity that really stands out.

STANDOUT BRAND

200+

NEW INSTA FOLLOWERS

Find out how we grew a reputable clinic's social visibility and inbound leads.

200+

NEW INSTA FOLLOWERS

Our REVIEWS SPEAK FOR THEMSELVES

5.0

Based on 117 reviews

Caroline Dakers

14:58 16 Feb 26

We are super happy with the brand and digital projects that Big Gun Digital have delivered for IT First Solutions LTD. Following an exploratory session with Tom, we decided to start with a rebrand! What was a significant step for the business, was made so easy. After completing a questionnaire, Rebecca delivered some options and we chose one to develop further. Rebecca really understood the essence of what we wanted and we were blown away at how she nailed it first time.
Then, what started out as a few post-it notes and a questionnaire, was only a few months later...a new company website we are proud of, thanks to Luke N and the website development team. Big Gun Digital really are experts at what they do, so you don't have to be. Along with being friendly, responsive and accommodating, makes them an absolute pleasure to work with.

Alistair Cossins

11:54 12 Feb 26

I recently spent time with Luke and Donna as part of their BBF event in Amersham. They had reviewed my website ahead of the meeting and came up with 5 or 6 great ideas for me to boost my digital presence. I made the changes straight after our meeting and am sure these tweaks will help me secure new business. It was time very well spent!

Claire Chivers

16:55 11 Feb 26

Really enjoying working with Big Gun on a large project to deliver new marketing foundations for a well established business. They've created our new brand and have launched two of our websites so far, and are soon to roll out our new CRM, e-signatures, and company NFC cards. They deliver what they promise on time and are really easy bunch to work with! An extra big shout out to Luke F and Lucas (my go-to person for the website roll outs) for answering all my questions so quickly. Thanks, Big Gun!

LEAVE US A REVIEW

QUESTIONS BUSINESSES IN Reading ASK

What is SEO?

Simply put, SEO is the art of optimising web pages to rank within Google's index and search results for specific search queries made by users. Slightly jargon heavy but it's important you know! Google's ethos is to show the most relevant result to a users search every single time. Whether you're searching for a holiday, new car, business coach or SEO agency, you want to make sure you get the relevant result.
How long does SEO take to work?

Typically, SEO is considered as a long-term strategy. Initial improvements can show up within 3 months of work being carried out. However, significant results tend to come between months 6 to 12 as authority increases and rankings improve.
Why should I invest in SEO?

It's entirely your choice whether you invest in SEO. However, we believe it's mightily important to a businesses digital marketing strategy and lead-gen strategy to invest. Better search rankings increases traffic to your site in turn increasing the likelihood of enquiries.
What is Local SEO?

Local SEO optimises your visibility within local searches for products or services. It also helps you appear within Google Maps showcasing your business. Local SEO is crucial for businesses that have a local reach and serve specific geographic areas only.
Do you guarantee page one rankings?

We never guarantee any rankings and those that do are gambling with your time and money! With algorithms changing frequently we'd never be able to confidently guarantee high rankings. However, by focusing on sustainable improvements, a solid content strategy and driving better quality traffic you stand a good chance of generating those all-important page one rankings.
Are LLMs like ChatGPT, MS Co-Pilot and Gemini search engines?

Not exactly but users are using them more and more to generate results. We are seeing across our agency that clients are picking up enquiries where their sites have been referenced by ChatGPT or an LLM and a user has enquired from there. It's a common way for people to find the answers they need. When thinking about SEO it's important to consider AIO/GEO.