Does Google Ads actually work?

Absolutely! Many businesses rely on Google Ads to deliver regular leads for services or products. Through careful management, optimisation and analysis Google Ads can end up being extremely profitable. Success can be measured in different ways, not just leads. Some businesses prefer to look at traffic, views/impressions and other metrics as success.

Is Google Ads expensive?

Cost per click can range from pence to around twenty pounds. However, it's relative to competiton and industry. You are able to control your own budget though and only spend what you can afford to relative to your cost per lead/converted lead. Since our inception we've managed varying levels of budget. We once spent £200k in one day for a leading UK university!

How much should I spend on Google Ads?

Leading on from the question it is a case of setting out an initial cost outlay. For SMEs targeting local businesses we always recommend between £500 to £1k per month. For those wishing to target the whole of the UK, we'd recommend up to £10k per month. However, spend can be infinite based on the success of the campaigns.

Some agencies charge a % of spend, do you?

Some agencies will charge you a percentage of your monthly spend as a levy for their services. We do not charge you any fees and you will pay your own fees directly to Google themselves.

Do you offer Google Ads packages?

Yes, we offer Google Ads specific packages but also have wider digital strategy packages that encapsulate other channels such as SEO, Social Media and Email Marketing.

GOOGLE ADS AGENCY IN Milton Keynes

Google Ads, where do we begin. We’ve been a Google Partner for over 10 years now and have managed some serious PPC budgets during that time. If you’re based in Milton Keynes and thinking about investing your money in Google Ads or PPC, bring in the Big Guns first. You won’t regret it. When it comes to managing, optimising and squeezing every last penny out of your ad campaigns, it can be a minefield. One minute your campaigns aren’t spending or converting, the next you’re reviewing a hefty bill with little to no return, sound familiar? You aren’t alone.

Whether you’re running search ads, display, PMAX, YouTube, shopping or remarketing campaigns, it’s vitally important you have things setup correctly. From enhanced conversions through to appropriate bidding and budget management. Step a foot wrong and you could end up causing an expensive disaster.

You might already be using Google Ads, you might have tried it but realised you need help or you might be considering using it for the first time. Either way, our team are ready to help you. Ella, Will, Luke and the Big Gun Team have been immersed in Google Ads for as long as it’s existed. Helping clients in Milton Keynes build out a strategy that works for them, regardless of budget or objective.

We work with sole traders, SMEs, fellow agencies and large-scale conglomerates. No Google Ads budget is too big or small and if you’re struggling to generate results or know something is wrong but need reassurance, then perhaps a Google Ads audit is a good place to begin.

Give us a call on 01494 629 007, email us on [email protected] or click the button below and take the first step in achieving digital excellence.

SEARCH ADS

Keywords. Locations. Negative keywords. It can get you in a spin. We've been managing search campaigns since the days of the big sandy box and green text. You're at home with us.

DISPLAY ADS

Beautiful banners and eye catching promotions. Display ads are a powerful tool to use when reaching out to new, existing or returning customers. Done right they can boost your sales/inbound leads.

REMARKETING

Not everyone is ready to buy, not everyone finds what they're looking for first time. By utilising remarketing you can remind them you're still there and they might just drop back into the funnel.

SHOPPING ADS

If you have an e-commerce website and are reliant on online sales to underpin your business then Google Merchant Centre and Google Shopping is a non-negotiable. Let us take the jargon away and keep things simple.

PMAX ADS

Google's newest feature. When used right can be a game changer, when used wrongly it can be an expensive mistake. Don't leave it to chance.

PPC AUDIT

Are you burning cash? Know you need to do something different or just want to see the state of play? Let us audit your Google Ads account and give you some insight from decade of Google Partnership.

CLIENT SUCCESS

SEE OUR CLIENT SUCCESS STORIES

265%

ROI

Learn how we we reduced Google Ads spend significantly but increased Springbridge's ROI considerably.

265%

ROI

80+

PSI SCORE

See how we rebuilt a growing charities website and leveraged their Google Ads Grant to drive engagement.

80+

PSI SCORE

STANDOUT BRAND

From idea to reality with a strong visual identity that really stands out.

STANDOUT BRAND

200+

NEW INSTA FOLLOWERS

Find out how we grew a reputable clinic's social visibility and inbound leads.

200+

NEW INSTA FOLLOWERS

Our REVIEWS SPEAK FOR THEMSELVES

5.0

Based on 117 reviews

Caroline Dakers

14:58 16 Feb 26

We are super happy with the brand and digital projects that Big Gun Digital have delivered for IT First Solutions LTD. Following an exploratory session with Tom, we decided to start with a rebrand! What was a significant step for the business, was made so easy. After completing a questionnaire, Rebecca delivered some options and we chose one to develop further. Rebecca really understood the essence of what we wanted and we were blown away at how she nailed it first time.
Then, what started out as a few post-it notes and a questionnaire, was only a few months later...a new company website we are proud of, thanks to Luke N and the website development team. Big Gun Digital really are experts at what they do, so you don't have to be. Along with being friendly, responsive and accommodating, makes them an absolute pleasure to work with.

Alistair Cossins

11:54 12 Feb 26

I recently spent time with Luke and Donna as part of their BBF event in Amersham. They had reviewed my website ahead of the meeting and came up with 5 or 6 great ideas for me to boost my digital presence. I made the changes straight after our meeting and am sure these tweaks will help me secure new business. It was time very well spent!

Claire Chivers

16:55 11 Feb 26

Really enjoying working with Big Gun on a large project to deliver new marketing foundations for a well established business. They've created our new brand and have launched two of our websites so far, and are soon to roll out our new CRM, e-signatures, and company NFC cards. They deliver what they promise on time and are really easy bunch to work with! An extra big shout out to Luke F and Lucas (my go-to person for the website roll outs) for answering all my questions so quickly. Thanks, Big Gun!

LEAVE US A REVIEW

QUESTIONS BUSINESSES IN Milton Keynes ASK

Does Google Ads actually work?

Absolutely! Many businesses rely on Google Ads to deliver regular leads for services or products. Through careful management, optimisation and analysis Google Ads can end up being extremely profitable. Success can be measured in different ways, not just leads. Some businesses prefer to look at traffic, views/impressions and other metrics as success.
Is Google Ads expensive?

Cost per click can range from pence to around twenty pounds. However, it's relative to competiton and industry. You are able to control your own budget though and only spend what you can afford to relative to your cost per lead/converted lead. Since our inception we've managed varying levels of budget. We once spent £200k in one day for a leading UK university!
How much should I spend on Google Ads?

Leading on from the question it is a case of setting out an initial cost outlay. For SMEs targeting local businesses we always recommend between £500 to £1k per month. For those wishing to target the whole of the UK, we'd recommend up to £10k per month. However, spend can be infinite based on the success of the campaigns.
Some agencies charge a % of spend, do you?

Some agencies will charge you a percentage of your monthly spend as a levy for their services. We do not charge you any fees and you will pay your own fees directly to Google themselves.
Do you offer Google Ads packages?

Yes, we offer Google Ads specific packages but also have wider digital strategy packages that encapsulate other channels such as SEO, Social Media and Email Marketing.